Felix Tay
AI Marketing Consultant, Business Coach, and Human Performance Advocate
With over 8 years of experience in coaching & entrepreneurship before transitioning into AI, Felix Tay has established himself as a leading AI marketing consultant for businesses of all sizes. His journey from a fitness trainer to a successful consultant exemplifies the power of adaptability, continuous learning, and the importance of aligning with market needs.
Expertise and Experience
Felix's expertise spans across various domains:
AI Marketing and Brand Strategy
Business Coaching and Consulting
Personal Development and Human Performance
Content Creation and Time Compression Techniques
High-Ticket Sales and Funnel Optimization
His unique approach combines cutting-edge AI technologies with deep insights into human behavior and market dynamics, enabling his clients to achieve remarkable results in their businesses.
Professional Journey
2004-2015: Started career as a fitness coach, building a strong community and reputation in Malaysia.
2015-2019: Opened and ran "Honey Badgers Coaching Facility", experiencing both successes and challenges of entrepreneurship.
2019-2020: Transitioned fitness coaching business online after closing Honey Badgers.
2021-2022: Engaged in high-ticket consulting with mentor, regularly contributing to team earnings of USD65,000~USD150,000 per week.
2023-Present: Focused on AI marketing consulting, helping entrepreneurs scale their businesses and optimize their operations.
Key Achievements
Helped a retrenched employees make their first $5,000 monthly income
Enabled clients to triple their revenue and sign high-ticket clients ($36,000 annually, paid upfront)
Achieved a personal best of USD30,000 in monthly income as a one-man business with 95% profit margin
AI Innovations
He has created AI processes that are capable of doing the following:
Can write content with unbelievably humanlike quality
Reduced content creation time for clients from 72 hours to only 8 hours per month
Regularly creates 28 pieces of content for his own use with only 20 minutes per week
Traditional brand narrative & origin story process use to take 30 days with professional help, or potentially months / years without it. Felix has compressed this to only 90 minutes through proven processes & AI.
Compressed new (successful) High Ticket Offer ideation and creation from months, to only 4 hours
Created a 98% automated email newsletter writing process using AI that regularly generates 5-figure income for himself
I ran a challenge on FB where anyone can ask me to write anything with AI and I will write mindblowing content for them with “better than human” quality. Click here for the results.
One of the posts I made for a random commenter was an established, popular, and consistent creator. He’s by all means a great writer. My 2-minute writeup got him the most engagement all week.
This sales page was written 97% with AI: Click here to see.
Client Success Stories
Vivienne Lim: SaaS founder scaled from $16.5k to $50k per month with a 90% closing rate.
John Choong: Gained 3x more income after getting retrenched, averaging $15,000 monthly.
John Desborough: Generated an extra $30,000 in 3 months by delivering content faster.
Derique Lim: Started a new coaching business and signed clients at $36,000 each, paid in full.
Felix's business philosophy is built on several key principles:
"The most important work we can do for the world is the work we do in ourselves"
"Connection creates abundance"
"My opinions don't matter."
Education and Certifications
Secondary school graduate (SPM)
ACE Certified Personal Trainer (CPT)
CrossFit Level 1 Trainer
Precision Nutrition Level 1 Certified
AI Certified Consultant with Jeff Hunter
Community Engagement
Felix runs a free-to-join global community for coaches, trainers, and consultants, providing weekly training on business growth using AI marketing.
Contact Information
Website: www.felixtay.com/subscribe
Facebook: https://www.facebook.com/felix.tay.3
X (formerly Twitter): @FTayAI
Felix Tay's journey from fitness coach to AI marketing consultant demonstrates the power of resilience, adaptability, and continuous learning. His unique blend of experience in human performance and cutting-edge AI technologies positions him as a valuable asset for entrepreneurs looking to scale their businesses and optimize their operations in the digital age.